We know that there’s a lot to consider when you’re selling your home. And there are some – easily made – mistakes that often crop up when trying to find that that all-important buyer.

So we’ve asked our agents for some expert insights and tips to help make that next-life-step run that little bit smoother.

Take a look at some of the things that can be easily overlooked when selling — but are also just as simple to put right before the next potential owner comes to view your home.

1. Don’t forget that first impressions matter

The moment potential buyers arrive at your property is crucial. Their first impression can make or break their interest, often within the first 20–30 seconds. Ensuring your home’s exterior is inviting is key to sparking their imagination.

• The condition of the driveway, garden, exterior paintwork, and front door can significantly impact a buyer’s first impression. In some cases, you might lose their interest before they even step inside.
• First impressions matter. Enhancing curb appeal with healthy plants, a clean front lawn, and a tidy exterior can help potential buyers envision your home as their dream property.

A little effort in sprucing up the exterior goes a long way toward capturing buyers’ hearts before they even walk through the door.

2. Don’t leave clutter on show

Creating a clean, uncluttered environment allows buyers to imagine how their belongings will fit into the space. A pared-back approach helps showcase the “bones” of your property, making it more appealing to potential buyers.

• Before the photographers arrive, ensure everything is tucked away to present your home as a blank canvas and make the space appear larger.
• If you have excess items, consider using temporary storage to help buyers focus on the property rather than your personal belongings.

A tidier, more neutral space can make a big difference in helping buyers envision your property as their future home.

3. Don’t think of it as just a sales transaction – Appeal to Buyers’ Emotions When Selling Your Home

When potential buyers step into your home, they’re not just evaluating the property—they’re imagining their future. Creating a warm, inviting atmosphere is key to making them feel at home.

• A cool, bright, and inviting space allows buyers to envision themselves living there. In contrast, stepping into a hot, dark, and unwelcoming home can quickly dampen their enthusiasm.

4. Don’t ignore the season

Make sure everything fits with the time of year you’re selling in, including how you prepare your home for viewings. For instance, if the weather’s starting to warm up and you’re normally lounging on an outdoor sofa in summer, set it up for viewings so buyers can see how you use the space.

5. Don’t renovate right before coming to market, but do fix any issues

While it’s important to present your home at its best for viewings, investing in high-cost renovations just before selling isn’t always wise. Not only is it unlikely you’ll recoup the expense in the selling price, but the new owners may replace or remove the upgrades soon after moving in.

• If something needs replacing, it should be addressed, but investing in expensive upgrades like a new kitchen or bathroom fittings right before selling is generally unnecessary. Minor repairs, however, are essential and should be completed before viewings and professional photography. A well-maintained home leaves a strong first impression without incurring significant costs.

6. Don’t give pets the limelight

While some potential buyers may not be pet lovers, others might adore your pet so much that it distracts them from what they came to see—your home. And since including your furry friend in the sale isn’t an option, it’s best to avoid this scenario altogether.

Experts recommend keeping pets and their belongings out of sight during viewings. Even if buyers love animals, they might spend more time playing with your pet than focusing on the features of your home, which could detract from the viewing experience.

7. Don’t overlook your home’s best bits

Does your home have a light-filled kitchen or a home office with a stunning view? If so, make it the star of the show.

• Highlight your home’s best features by ensuring the standout room is impeccably decorated and presented to perfection.

While not everything in your home may be perfect, emphasizing its unique selling points can leave a lasting impression on potential buyers. Every property has its strengths and weaknesses—focus on showcasing what makes your home special.